Social media has taken over the internet communication space as businesses are capitalizing on the ability to drive people to their money making sites.
Though companies are promoting their brand through these platforms, some do not realize the power of the first impression.
A social media profile, especially on Twitter, is the first thing people see.
If it is less than professional, prospects will disregard it and businesses will lose future customers and possibly damage their brands.
This applies to anyone who is working to brand their name and offer services through the web.
Your social media profiles should exemplify the ideals of your company.
How do you do business? Do you offer professional services that outshine your competitors or do you give people mediocrity and half of the effort? Even if you offer stellar services, if your profiles are not equivalent, you will not acquire any more business to your money making sites.
These are the details which should encompass every profile.
I will discuss Twitter here because this is one of the biggest marketing platforms for businesses and the easiest profile to mess up.
Bio - If you are branding yourself as an internet marketer, your bio should reflect your core values and speak of who you are.
Include more than your business profile.
For example, if you are a painter or a musician, add these points.
People love to see the real personality behind a brand and they will find it easier to connect with you as a result.
Make it short and sweet and don't over embellish.
Use some descriptive adjectives, like passionate and enthusiastic but don't "over-do" it.
Image - Every person who is branding their company needs to add an image.
Ideally, an image of you would work best because your Twitter profile should reflect the "persona" behind the brand and bring a natural element.
Depending on your company and brand message, this will vary, but a professional photo will work just fine.
Profile Background - This is the one that perplexes business owners.
They put up personal images or free templates for the background and think this will work.
The problem is everyone else, including businesses who use these free backgrounds, are broadcasting this same message, "I don't think enough about my company to have a profile professionally designed.
" If you really want to stand out and drive more traffic to your money making sites, hire a skilled professional and showcase your brand the right way.
All of these tips apply to any social media profile.
Put yourself in the minds of your prospects and build your company profile around the quality you would expect from another business.
Though companies are promoting their brand through these platforms, some do not realize the power of the first impression.
A social media profile, especially on Twitter, is the first thing people see.
If it is less than professional, prospects will disregard it and businesses will lose future customers and possibly damage their brands.
This applies to anyone who is working to brand their name and offer services through the web.
Your social media profiles should exemplify the ideals of your company.
How do you do business? Do you offer professional services that outshine your competitors or do you give people mediocrity and half of the effort? Even if you offer stellar services, if your profiles are not equivalent, you will not acquire any more business to your money making sites.
These are the details which should encompass every profile.
I will discuss Twitter here because this is one of the biggest marketing platforms for businesses and the easiest profile to mess up.
Bio - If you are branding yourself as an internet marketer, your bio should reflect your core values and speak of who you are.
Include more than your business profile.
For example, if you are a painter or a musician, add these points.
People love to see the real personality behind a brand and they will find it easier to connect with you as a result.
Make it short and sweet and don't over embellish.
Use some descriptive adjectives, like passionate and enthusiastic but don't "over-do" it.
Image - Every person who is branding their company needs to add an image.
Ideally, an image of you would work best because your Twitter profile should reflect the "persona" behind the brand and bring a natural element.
Depending on your company and brand message, this will vary, but a professional photo will work just fine.
Profile Background - This is the one that perplexes business owners.
They put up personal images or free templates for the background and think this will work.
The problem is everyone else, including businesses who use these free backgrounds, are broadcasting this same message, "I don't think enough about my company to have a profile professionally designed.
" If you really want to stand out and drive more traffic to your money making sites, hire a skilled professional and showcase your brand the right way.
All of these tips apply to any social media profile.
Put yourself in the minds of your prospects and build your company profile around the quality you would expect from another business.